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Digital Marketing & DTC Intern

Marketing Brussels Full-time Belgium

Job Description

As a Digital Marketing & DTC Intern at Jacobs Douwe Egberts Peet's you will join a team of passionate digital savvy marketers working in a matrix organization (local, global, agencies ...) on one of our most iconic brand: L'OR. You'll work on exciting innovations and communication plans and other big projects throughout your internships. You’ll also support the media team in managing different types of media campaigns (Meta, LinkedIn, Google Ads …) and play a role in optimising our lead generation and webshop campaigns aimed at both prospects and customers.

Your main responsibilities:

1. Media & Digital Campaigns

  • Manage brand campaigns from briefing to launch, including content creation and publishing on social media.
  • Develop communication assets for Direct-to-Consumer (DTC) channels.
  • Monitor and implement promotional plans, analyzing their effectiveness.

2. Website & Content Management

  • Develop and deliver online materials (newsletters, website content) for JDE Away From Home.
  • Manage CMS and ensure up-to-date content on websites and e-shops.
  • Contribute to website improvement through regular analyses.

3. Lead Generation & Performance Marketing

  • Optimize campaigns for the JDE Away From Home & L'OR webshop.
  • Provide support in analyses, recommendations, and translations for webshop campaigns.

4. Product Innovations & Sales Support

  • Support the launch of new coffee products and machines.
  • Oversee daily monitoring and optimization of the Belgian L'OR webshop.
  • Provide communication materials for L'OR & Senseo coffee machines and Away From Home business.
  • Develop CRM communications and collaborate with global teams and agencies.

Qualifications

  • You are currently studying economics, business, or a related field
  • Passionate about marketing.
  • Internship is mandatory for your studies.
  • Strong communication skills and analytical mindset, with the ability to develop and apply these skills quickly.
  • Ability to take ownership of projects and meet deadlines.
  • Capable of handling key projects autonomously and working cross-functionally.
  • Interest in the world of coffee or tea is a plus.
  • You are French/Dutch (native) speaking and fluent in English
  • You’re available for 5-6 months starting in August/September 2025

Additional Information

What’s it like to work at JDE Peet’s?

We are united by the power and possibility of tea and coffee. At JDE Peet’s, we thrive on the freedom to explore opportunities and spark new ideas that make a significant impact. Our ambition is simple – JDE Peet's: unleashing the possibilities of coffee and tea.

We believe that amazing things can happen over a cup of coffee or tea. A diverse and inclusive culture enables us to serve every coffee and tea lover in the best possible way. Regardless of who you are, where you come from, or how you live your life, you can achieve your ambitions and contribute to our success. When you grow, we grow, and coffee & tea grows.

What’s next?

Interested? We’d love to hear from you! After we received your application we will do our utmost to give you quick feedback. The recruitment process includes an online assessment, followed by interviews.

Our DE&I Statement

At JDE Peet’s, we strive to create a better future by authentically serving, reflecting, and embracing everyone. We are committed to fostering a diverse, equitable, and inclusive organization where everyone feels comfortable being their true selves and can unleash their full potential. We do not tolerate discrimination based on race, ethnicity, sex, gender identity, sexual orientation, religion, nationality, age, disability, or any other trait protected by law.

Throughout the entire employee lifecycle, we prioritize DE&I in our people processes. This approach helps us drive objectivity and eliminate potential biases, ensuring an inclusive workplace experience. Please do not hesitate to reach out if you require any reasonable adjustments during the recruitment process.

Find out more at:   https://careers.jacobsdouweegberts.com/

 

#unleashyourpossibility #acupofamazing #LI-Hybrid

Company Description

Jacobs Douwe Egberts Peet's (JDE Peet's) is the world's leading pure-play coffee and tea company. For more than 265 years, JDE Peet's has been inspired by the belief that it’s amazing what can happen over a cup of coffee. Today, JDE Peet's unleashes the possibilities of coffee and tea in more than 100 countries, through a portfolio of over 50 brands including Douwe Egberts, L’OR, Jacobs, Senseo, Tassimo, OldTown, Super, Pickwick and Moccona.

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