Trade Marketing Executive - Out Of Home

We are seeking dynamic and versatile professional with a passion for delivering excellence. We're looking for someone who can seamlessly blend sales and marketing responsibilities to drive growth and foster brand awareness. As our Trade Marketing Executive, you'll be a strategic thinker and an effective communicator, ready to make a significant impact in the ‘Out of Home’ business unit.

Key Responsibilities:

1. OOH Budget Management:
   • Raise purchase orders (POs) and manage goods receipting.
   • Track monthly actuals vs. plan and forecast budgets.
   • Oversee agency retainers (Regency, Clarion, OMNE).
2. Vendor Management:
   • Set up new vendors and handle SAP setup.
   • Ensure timely invoice payments.
   • Review and source new vendor relationships.
3. OOH Sample Process:
   • Approve samples and manage the budget.
   • Update sample forms with costing and SKU updates.
   • Raise sample payments.
4. Supplier Stock Management:
   • Approve and support sales orders.
   • Source branded merchandise and POS.
   • Manage costs and restocking levels.
5. OOH Trade Show Planning:
   • Select strategic shows and plan relevant solutions work with the New Business Account manager on trade show and networking strategy
   • Organise show stand design and support materials.
   • Coordinate logistics and conduct post-show ROI analysis.

1. Strategic Data Collation:
   • Monitor trends and adjust strategy plans.
   • Conduct gap analysis and collaborate with Insights team.
   • Feed learnings into sales and brand teams.
2. ROI Tracking:
   • Track initiatives and activations.
   • Analyse impact and success.
   • Share success stories and learnings.
3. Trade Marketing Asset Management:
   • Manage asset creation with key stakeholders.
   • Ensure OTIF delivery of assets.
   • Monitor success and obtain results.
4. Account-Based Marketing:
   • Develop strategies to win specific accounts.
   • Focus on core segments like hotels, education, and contract catering.
   • Open doors and start conversations with potential clients.
5. Sales Support Tools:

• Manage the SharePoint toolkit for sales reps.
• Handle sales enablement tool requests.
• Collaborate to create necessary tools with OOH and CPG Team

1. LinkedIn Organic Posts:

• Plan and execute an organic social plan.
• Support all brands, sectors, and channels.
• Monitor and report on success and learnings.

1. Distributor and Mystery Shopper Management:

• Serve as the key contact for monthly mystery shopper updates and feedback to internal stakeholders, distributors, and operations.
• Act as the second point of contact with distributors.