WHO WE ARE

We are an organisation at the heart of the tea and coffee world, leading with clarity to transform outcomes for people, planet and sustainable brands. People see what we do in the world, and we carry that responsibility with pride.

OUR STORY

PART OF PEOPLE'S LIVES

JDE Peet's is the world's leading pure-play coffee company, headquartered in the Netherlands. Our portfolio is available in over 100 countries around the world through iconic household names including Jacobs, Tassimo, Moccona, Senseo, L’OR, Douwe Egberts, Super, Kenco, Pilao and Gevalia.

OUR VISION AND PURPOSE

ENERGISED BY OUR MISSION

We're driven by our vision of a world where there's a coffee for everyone. That’s why every day we look for creative, innovative ways to positive impact. We're here to create a better future by unleashing the possibilities of tea and coffee.

OUR VALUES

INSPIRED BY OUR BELIEF

It’s amazing what can happen over coffee. At JDE Peet's, our shared values are at the heart of everything we do. Read on to learn more about how we work and what we stand for as an organisation.

WE VALUE ENTREPRENEURSHIP 

Ensure we win the freedom to create and pursue more opportunities by staying agile, moving fast and resisting unnecessary bureaucracy.

WE VALUE SOLIDARITY

Togetther we make a bigger difference, building trust and unity around shared interests.

WE VALUE SIMPLICITY

We choose the most straightforward paths to achieve our desire outcomes.

WE VALUE DISCIPLINE

We stay focused on what matters and build our mastery when we do the right things in the right way.

WE VALUE ACCOUNTABILITY

We take responsibility for our actions and ownership of our results.